The Museum of Illusions, the pioneers of “edutainment” museums, is setting the stage to enthrall Denver in its newest location along the 16th Street Mall in the fall. Its over 6,200 square-foot realm is currently under construction and will dazzle the senses with a world of fascinating optical trickery, captivating holograms and interactive mind-bending exhibits.
Joining a roster of international locations, from Athens to Dubai to New York City, Denver’s museum is designed to illuminate the vibrant 16th Street Mall with a fresh and immersive design.
“It’s a double celebration for us at the Museum of Illusions,” Jonathan Benjamin, CEO of Museum of Illusions, said in a statement. “Not only do we get to introduce an entirely new range of imagination-stirring and Colorado-inspired exhibits, but we couldn’t have asked for a better location in Denver. With its thriving arts and culture scene, forward-thinking community and thirst for unique experiences, Denver serves as the perfect canvas for our illusions to spring to life.”
Situated at 951 16th Street Mall, within walking distance from the city’s clocktower, Museum of Illusions Denver will position itself as a landmark for locals and visitors.
“The Museum of Illusions reflects a growing movement of family-friendly experiential activations locating downtown, joining Meow Wolf, the Museum for Black Girls and Summer in Skyline,” Sarah Wiebenson, Director of Economic Development at the Downtown Denver Partnership, said. “Their unique, engaging concept brings something fresh for the Denver community to enjoy, and we look forward to them being downtown for many years to come.”
Karah Duanchan, Museum of Illusions Denver marketing manager, added, “With the support of Visit Denver and the Downtown Denver Partnership, we’re eager to enrich the 16th Street Mall experience and contribute to its ongoing vitality. Our presence will undeniably spark a fresh surge of excitement, creativity and entertainment, catapulting the locale to newfound heights.”